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niche

/niːʃ/

noun

Meaning

  • A cavity, hollow, or recess, generally within the thickness of a wall, for a statue, bust, or other erect ornament. Hence, any similar position, literal or figurative.

  • A function within an ecological system to which an organism is especially suited.

  • (by extension) Any position of opportunity for which one is well-suited, such as a particular market in business.

  • An arrow woven into a prayer rug pointing in the direction of qibla.

Synonyms

nook,
specialization,
specialty

verb

Meaning

  • To place in a niche.

    "a niched vase"

  • To specialize in a niche, or particular narrow section of the market.

adjective

Meaning

  • Pertaining to or intended for a market niche; having specific appeal.

    "niche audience"